Building a good team is essential to your career and its growth. It may start out with a parent or even a member of your own band. That one person who believes in you and who is a trusted comrade. As one of my mentors once stated “Life is about relationships, both horizontally and vertically.” […]
How Strong is Your Song?
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Your level of performance is propelled by the strength of your song. What indie artists do not realize is they often sacrifice the level of a powerful performance they could pull out with someone else’s great song, in order to write their point of view and perform their own okay song. This will dumb down […]
Getting Your Songs Tight
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How tight or strong are your songs live and in the studio, and how well are you practicing them? As you want to make sure your stage presence is strong and drawing the crowd in to you and your music, you want to make sure the music is strong and the band is tight, connected […]
Your Audience Must Feel Connected
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In my article Bad Songs Don’t Bond, Then They Don’t Buy, I explained that in order to be a successful artist you must bond with your audience. There are 3 elements to this bonding – and the first one is this: your audience must feel connected. If the artist truly bonds with the listener, then […]
Don’t Bore Us… Get to the Chorus!
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…of course, this is assuming you have written a memorable and enjoyable chorus to your song. You did this, didn’t you? What? You’ve written 5 verses, and that lame refrain you repeat over and over is your chorus? Don’t call us, we’ll call you. Ok, don’t feel bad. Most of us are inclined to start […]
Bad Songs Don’t Bond, Then They Don’t Buy
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Haven’t you wondered how is it that some artists can have a fantastic voice, look great, and never really get to the top? Then there are artists that sing pretty good, look okay, and yet have long careers. (Come on, haven’t you thought at one time or another, “hey, I can sing better than them”?) […]
6 Thoughts for Beginning Engineers and Musicians
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A few thoughts I’ll pass on to you this week: 1. Try to narrow as much as possible what your goals are. As it’s said, “If you have no target, you’re certain to hit it.” 2. I can’t state enough that the future of recording will be mostly dominated by musician/writer engineers. Those who make […]
9 Critical Things You Should Know About Publicity Before You Make Your First Move
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Even though my master classes are about Social Media, traditional media still plays a large part in an artist’s overall strategy (more so in Europe, I do believe). In Europe, many musicians asked me to help them understand what publicity is and how it fits into their overall planning. This is a past article I […]
Action Creates Opportunity
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“Action creates opportunities for luck to happen.” Most artists don’t have any strategy for anything. Whether it’s playing out, just talking with fans, or finding fans. Everyone “wants” but few actually “do” something to get it. It’s like folks say, “It’s in God’s hands.” Yes, that same god, who created the internet, gave you the […]
Act Like You Belong without Acting Like the Fool
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You have heard the terms “fake it till you make it,” “look and act like you belong” to give the impression you should be where you want to be, and “see yourself comfortable in the place where you want to be most.” It is true – but there is a fine line you want to […]
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