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10 Success Strategies for DIY Musicians, Managers, Promoters and More

Tom Jackson’s job is to encourage and guide artists in creating a great live show. My job is to inspire and empower musicians to take control of their careers by embracing creative marketing strategies that will help them get exposure, connect with fans, and increase their incomes. It’s a subject I’ve been passionately pursuing for […]

How to Write Engaging Newsletters – Ariel’s Greeting, Guts, & Getting!

Now that the Holidays are coming up a newsletter is a GREAT WAY to say happy holidays to your fans and friends and tell them about what your years has been like… and then you can’t make the excuse that you have NOTHING to say! ☺ Are You Still Not Sending Newsletters? A New Study […]

Top Seven Reasons Artists Strongly Resist Social Media

A few weeks ago I had the distinct pleasure of being a guest presenter at Tom Jackson’s Singers-Bands Bootcamp. I was delighted about this because I truly believe Tom’s Live Music Method is the number one most effective technique artists can use to boost their effectiveness and enhance their overall sales. I’ve watched in awe many […]

What Music and Football Have in Common

By the mere title of this blog, you are probably trying to figure out what the heck Scott is talking about! Well, there is a story here about an experience my son just went through that could apply to anything in life. However, because it’s my son and I’ve worked in the music business, this […]

Where Is the Contemporary Christian Market Headed?

OK. So by the mere title of my blog, I realize I might just have eliminated or turned some of you off. However, if you got this far, read on…there might just be something here for you. Ya never know! I realize this is only one segment of the folks we reach, but I do […]

So When Do You Need a Manager?

For as long as I have been in artist management, there has been that one looming question every artist asks – “when is the right time for a manager?” I cannot tell you how many phone calls, meetings and emails I’ve had with artista, and the first thing that comes out of their mouth is […]

Simon Says: Time to Leave American Idol

I have to admit, I am a “take it, or leave it” type of guy when it comes to American Idol. There are some seasons I am into it, and there are some seasons I don’t watch it until the finals! I guess you could say I have mixed emotions about the whole phenomenon. Scott […]

What’s Your Music Prediction for 2010?

So, what does 2010 hold for the Music Business? Well, if you are like me, you are probably baffled about what has happened to the Music Biz over the past few years. If we had a crystal ball to look into, it sure would make it a lot easier on all of us. However, since […]

There’s No Crying in Music

One of my favorite movies is “A League of Their Own,” starring Geena Davis and Tom Hanks. Most of you have probably seen this story of the All-American Girls Baseball League back during World War II. There’s a critical point in the movie for Geena Davis’ character when she decides she has had enough and […]

Downloading: Savior or Satan?

OK, so when I say downloading, what comes to mind? Which side of the fence are you on? For every person who reads this, there will be that many opinions. I was having a conversation with some business associates this past week about the whole downloading thing. As we talked, my comment was “it is […]