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Archives for February 2015

8 Smart Marketing Steps You Can Take at Live Shows (in 5 Minutes or Less)

This is an excerpt from Bob Baker’s new book, The Five-Minute Music Marketer: 151 Easy Music Promotion Activities That Take 5 Minutes or Less. As much as I love the Internet and all the potential it holds to connect with fans, nothing beats a live show. When it comes to making lasting connections with fans, […]

What Does Tom Jackson Know and Why Do I Need His Help?

I got an email from a friend the other day. She sent me a link to an online review of country star Sam Hunt’s live show. She said, “I kept thinking ‘he needs to meet Tom’ the whole time I was reading this article!” At the risk of sounding arrogant, my friend knows that what I […]

Which Comes First – Movement or Song Rearrangement?

Sometimes when people hire us to work with them, they don’t have a full understanding of what we do. They think we’ll just be telling them where to stand on stage or how to hold a mic, or God forbid – dance! While we don’t teach anyone how to dance or do what is considered […]

Your Music, Your Business

This entry is part 5 of 5 in the series 7 Deadly Sins

Music is emotional. It’s creative. What you write, what you perform — you do it with passion and sensitivity. You have the desire and drive to share your music with others. And the minute you decide that’s what you want to do for a career (what you need to do), that’s when your music must […]

The Grammys: Taking us to Church, to Hell, & to School

The craziness, the cool, and the cringe that is known as The Grammy Awards, was all of that Sunday night. A mix of new and old school, rookies and veterans on that enormous and nerve-wracking stage, shouting everything from, ‘Here I am…like my first hit?’ to ‘Don’t forget me – I made some great music […]

Stacy Stone Song & Critique Review Video

Intentionally listening to your audience… most performers have no idea how important this concept is! Working out places (in rehearsal) that will allow for space, for the audience to respond, and for you to decide how to respond to them. In this video, Tom and Amy show how the concept of leaving space works. You’ll […]

How to Play Like a Team

If you watched last Sunday’s Super Bowl, you may be a football fan, a Katy Perry fan, or a “particularly-expensive-commercial” fan. I’m a football fan. My team didn’t get to the championships this year — (it’ll happen again soon, Chargers!) — but I still enjoy a good game, no matter who is playing. This football […]

2 More Mistakes Most Musicians Make

This entry is part 4 of 5 in the series 7 Deadly Sins

I’m not trying to be alliterative… just a habit, I guess… but it is true that many musicians make major mistakes. Not the “messed up the words” “played the wrong chord” “forgot who was taking the solo in this song” kinds of mistakes. The mistakes I’m talking about are foundational ones that can make your […]

Romantic Punk and More: Spotlight on France de Griessen

Singer-songwriter France de Griessen is a multidisciplinary artist. Her most recent album, Saint Sebastien, intricately combines indie-rock, romantic punk, blues and folk. Toronto’s Bruce LaBruce (filmmaker, writer, photographer) calls it “a lyrical, mellifluous album full of songs of joy and sadness.” Her life experiences and influences have created one of the most unique artist friends […]