Up until late in the 3rd quarter, the most exciting thing about Super Bowl 2017, would have been the halftime show…but the Patriots came from behind and won in overtime…the first overtime in Super Bowl history!
Yes, Lady Gaga put on an entertaining show, and by the looks of my Facebook feed that night, an overwhelming number of friends agreed.
I started thinking about a show of that magnitude, and how it’s easy for an artist to lose touch with the audience on that stage…how do you stay engaged? Then I remembered a moment in one of my favorite half-time shows ever, Prince in 2007.
He successfully demonstrated what the ‘high tech, high touch’ element that Bill Gates talked about, and that Tom Jackson quotes often.
It was raining that night. The show’s producers called Prince and said ‘it’s raining…do you still want to do this? (They’d filmed the show ahead of time, just in case something happened or it WAS raining and he couldn’t go on, so they’d have something to air.) And Prince just said, ‘can you make it rain HARDER?’