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Bad Songs Don’t Bond, Then They Don’t Buy

This entry is part 1 of 4 in the series Bad Songs Don't Bond, Then They Don't Buy

Haven’t you wondered how is it that some artists can have a fantastic voice, look great, and never really get to the top? Then there are artists that sing pretty good, look okay, and yet have long careers. (Come on, haven’t you thought at one time or another, “hey, I can sing better than them”?) […]

Your Audience Must Feel Connected

This entry is part 2 of 4 in the series Bad Songs Don't Bond, Then They Don't Buy

In my article Bad Songs Don’t Bond, Then They Don’t Buy, I explained that in order to be a successful artist you must bond with your audience. There are 3 elements to this bonding – and the first one is this: your audience must feel connected. If the artist truly bonds with the listener, then […]

How Strong is Your Song?

This entry is part 3 of 4 in the series Bad Songs Don't Bond, Then They Don't Buy

Your level of performance is propelled by the strength of your song. What indie artists do not realize is they often sacrifice the level of a powerful performance they could pull out with someone else’s great song, in order to write their point of view and perform their own okay song. This will dumb down […]

Sing Someone Else’s Songs??

This entry is part 4 of 4 in the series Bad Songs Don't Bond, Then They Don't Buy

“How can I do THAT!! I don’t want to sing someone else’s song!” But if you want to have a successful career, you need to have the courage to sing other songwriter’s songs. This is the another element in bonding with your audience. (To see the other elements, read Bad Songs Don’t Bond) If you […]