There’s a fierce rule I live by that keeps me safe in the music business – it’s simple: Never meet your idols. I still stand by that … except today I’m changing this to: Never meet your idols…unless your idol is Seth Godin. I feel more inspired, calm and clear than I have in a […]
Ariel Hyatt’s Social Media Food Pyramid
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With social media growing at such a rapid pace, I decided it was a good idea to revisit my social media food pyramid and update it for 2012. So… Here’s Your Social Media Food Pyramid! It happens to me all of the time when I teach artists social media.The face goes blank, the frustration begins […]
The Musicians’ Guide to Google: Hot Tips to Maximize Your Google Experience
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Google, in my humble opinion, is the most amazing invention since anything else I can really think of. And Google is not just a big search engine, although it would still be awesome if that’s all it did. Google has been offering a suite of incredibly powerful tools for years; way before ‘in the clouds’ […]
12 Ways to Increase Your Fan Base for 2012
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As you look to the future you may be getting in the mode to set goals for your career. I am always surprised when musicians I work for at Cyber PR®, are frantically trying to reach more and more potential fans without really focusing on the fans that they already have. These fans don’t need […]
The Musician’s Guide to Google +
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Not long ago, Google introduced their own social networking platform with the intention of entering the ring to contend for the social media crown against the likes of Facebook and Twitter. This platform, simply dubbed Google + (pronounced Google Plus), showcases quite a few similar features as its leading competition. So as a musician, you […]
The Thought Leaders and The Artists: Both Sides From Jay Frank, Ian Rogers, Marian Call & Zoe Keating
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I am not on the bleeding edge of futurism, I’m not really an early adapter, and I do not believe the artists I serve need to be. I am here to help artists understand and define why these conversations need to be observed, simplify and explain what it all means, and hopefully point some of […]
9 Critical Things You Should Know About Publicity Before You Make Your First Move
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Even though my master classes are about Social Media, traditional media still plays a large part in an artist’s overall strategy (more so in Europe, I do believe). In Europe, many musicians asked me to help them understand what publicity is and how it fits into their overall planning. This is a past article I […]
Twitter for Music – Ariel Hyatt Video
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Ariel here! In my new book, Musician’s Roadmap to Facebook and Twitter, co-author Carla Lynne Hall and I explain how to use these two popular social media platforms in the most effective and beneficial ways. While Tom Jackson focuses on “hi-touch” techniques to help musicians perfect their live performances, I am teaching musicians “hi-tech” methods […]
Your Mastermind Group: Key Component For Your Success
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One key thing I have learned over the past few years of attending workshops and garnering techniques from some of the world’s most successful people is: Those people did not get there alone. Success takes support and I will show you how to create a support group that can help you stay on track and […]
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